Craig Kielburger founded Free The Children as a 12-year-old in 1995, ventured off on a research mission to South Asia and met the Prime Minister of Canada to discuss international labor laws—all before high school. Craig and his movement have 3 million Facebook followers. He’s accepted the International Children’s Peace Prize on behalf of WE Charity, sat on Oprah’s couch three times and was profiled by 60 Minutes twice. WE Charity is now a $60-million-a-year charity working in seven developing countries. The organization has built more than 1,000 schools and schoolrooms, and has provided education to over 200,000 children through its innovative WE Villages development model.

Craig and Marc also founded WE Day, a stadium-sized celebration of young people committed to helping others. It features renowned speakers and performers including Magic Johnson, Al Gore, Archbishop Emeritus Desmond Tutu, Prince Harry of Wales, Selena Gomez, Demi Lovato and Jennifer Hudson, among many others. WE Day is now staged annually in 17 cities in North America, the United Kingdom and the Caribbean, reaching hundreds of thousands of youth attendees who earn their entry tickets through service, and 5.7 million broadcast viewers each year, including via primetime broadcasts on ABC in the US, and CTV in Canada.

Craig travels more than 300 days a year to speak to and inspire young people worldwide. He is the author of 12 books, a syndicated columnist and has won the Roosevelt Freedom from Fear Medal. He also holds a degree in peace and conflict studies from the University of Toronto. Recognizing that business is not the enemy of charity, but an important partner, he also completed his MBA.

Photo courtesy of WE

Dr. Holly Branson is a senior executive at The Virgin Group, a venture capital firm with arms in everything from music to space tourism. She graduated with medical and physiology degrees from University College London and worked as a junior doctor in the neurology department at Chelsea and Westminster Hospital. Then, in 2008, her father, Sir Richard Branson, made her an offer she couldn’t refuse. After a yearlong internship with rotating placements throughout all of Virgin’s companies, Holly accepted an executive role at The Virgin Group, an international investment group that employs 70,000 people around the world and operates in over 35 countries.

Holly’s is an active participant of the Virgin Group Leadership team, working across all Virgin companies and prospective new companies and spearheading innovative internal people related projects such as the Virgin Purpose initiative and Unlimited Leave. She is Chair of Virgin Unite (the Virgin Group foundation) and a Founder and Trustee of Big Change. Big Change is a charity that focuses on improving the lives of young people in the UK.  Holly is also Co-Chair of WE Day UK and a Patron of Virgin Money Giving.

Holly loves adventure and to challenge herself. She has climbed Mont Blanc; kite surfed the English Channel; and completed several marathons (one of which broke the world record for the most people tied together to do a marathon); as well as undertaking several grueling Virgin Strive Challenges.

In December 2014, Holly, and her husband, Freddie, had twins Etta and Artie—the best Christmas gifts they’ve ever received.

Photo courtesy of: Adam Slama / @adamslama on Instagram

Marc Kielburger is a Rhodes Scholar, lawyer, social entrepreneur, New York Times bestselling author and gifted orator. He has degrees from both Harvard and Oxford, where he studied law. He has shared the stage, and his voice, with Nobel Peace laureates, heads of state, celebrities, rock bands, actors and icons, including former president Bill Clinton, former Soviet leader Mikhail Gorbachev, Archbishop Emeritus Desmond Tutu and Sir Richard Branson, among many more.

Marc is the co-founder, with his brother, of ME to WE, a pioneering social enterprise. ME to WE expands the vision of philanthropy to provide people with better choices for a better world, including socially conscious, environmentally friendly and sweatshop-free accessories; life-changing international volunteer trips; and leadership training programs. ME to WE’s Artisan line of handcrafted products is available in 12,000 retail stores across North America. The social enterprise business division works with high-profile partners such as KPMG, Microsoft, Allstate, Unilever, Barclay’s, Facebook, Google, Nordstrom, Walgreens, Target and many other Fortune 500 companies. Half of ME to WE’s net profit is donated to WE Charity, while the other half is reinvested to grow the enterprise and its social mission. He is also a bestselling author and syndicated columnist.

Marc is the proud dad of young daughters, Lily-Rose and Violette.

Photo courtesy of WE